On September 28, Ms. Wu Bingrui, General Manager of the overseas division of PEAK International, and her team visited Jingman AI. The two sides discussed brand globalisation, overseas content marketing and supply-chain collaboration, with a shared focus on growing global sales through professional operations.
From brand ambition to content execution
For an established sports brand expanding overseas, the challenge is rarely the product — it is producing enough localised content, in enough languages, fast enough to feed every market and platform. The visit focused on exactly that: how AI content production can support a brand's overseas content calendar at scale.
What was discussed
- Brand globalisation: market prioritisation, channel structure and brand expression across regions.
- Overseas content marketing: short video and short drama formats, multilingual adaptation and platform-native creative.
- Supply-chain collaboration: matching product supply with overseas demand and shortening the path from factory to consumer.
Working together on global growth
Both sides agreed that AI-assisted content production, combined with professional cross-border operations, can meaningfully shorten the cycle from product to market. Follow-up work will focus on concrete pilots in selected overseas markets.
This article is an English summary of the original Chinese report published on jmaipod.com.